There are some smaller websites that morph into huge empires — almost overnight. What they have in common is a plan and a niche — without those, it is much harder to succeed. Social networking has helped them — and it can help your site as well. Use these six strategies to get started.

You need to diversify when it comes to social networking sites — if you stick to just one, you’re limiting your niche. Network marketing is a highly competitive business, and you need to give yourself as many possibilities for success as you can. Open your company up to more potential customers by relying on multiple social networking engines.

For a long time, anti-smoking program designers thought that teaching teens about the health risks of cigarettes — and it is true that the number of high school seniors who smoke dropped from 37 to 19 between 1997 and 2011. However, that 19 percent is stubborn. Researchers since found that by making campaigns that poke fun at smoking in a number of ways makes it seem less cool — and teens are noticing, and stopping. Your campaign needs to find a way to lure the young in as well.


Humor sells. You’ve seen it in Super Bowl commercials for a number of products — and you can use it to help your own site as well. Humor will make your site stand out in the mind of your viewers — and it is that publicity that you need.

There are many free tools in place to help you figure out who’s coming to your website, and so you need to take advantage of them. You can find out your primary sources of traffic as well as figure out when people have stopped visiting your site for a while. At that point, you’ll want to give your site a boost — a new picture, a new video, or something.

If one of your strategies does not work, you have two choices: quitting on it or figuring out the flaws. Noticing the flaws will help you repair the problems with your web presence — and serve as guideposts for future activity. The biggest success stories did not stop because they had a few problems — instead, they figure out how to overcome them.

Keep sending your ideas out to your niche. The more social networking sites you use, the larger your niche will be; the more your company fulfills a need, the more quickly your message will stick with your audience. Just because the Internet has come into existence does not mean everyone will buy from you; it does mean that a lot of people will look at your offerings and make an opinion. You want their opinions to bring you revenue.

The advent of social networking sites is bringing new network marketing techniques to the forefront. The faster you can build your audience within your niche, the faster you will grow your revenues — and your profits. And that’s why you got into this to begin with, right?

Strategies For Gaining Recruits With Network Marketing

Network marketing is an interesting business model as you actually have two products to sell– the physical product that you are pushing, as well as the opportunity to resell that product. Because of this, and the fact that network marketing is an inexpensive business to start, many people turn to network marketing as a way to get rich quick. While it does take time and effort to be successful, network marketing is a great business that you can have anywhere at anytime.

Once you have cleared away the false promises and outright lies this field is rife with, it is time to get down to recruiting new prospects. There are two techniques available to you in working with new recruits. The most common is to recruit as many as possible, give them only basic training, and send them on their way to either sink or swim. This means that you will spend most of your time recruiting new affiliates so you do not lose them faster than you are gaining them. Another little used technique is to recruit a few, well qualified applicants, spend a good amount of time training them, and then create a long term partnership. This has a lot smaller up front rewards, but can definitely help you build a stable business in the long term.

The first method is where most of the false promises come from in the industry. People are counting on others being sucked in by promises of huge profits quickly and with little effort. The people who sign up under these offers pay their buy-in fees and then never make a single dime back. The recruiter makes most of their profits from the sign up fees rather than a sustained business. Since the owner doesn’t have to put any time or effort into training, they are themselves falling prey to the same get rich mentality as they are dependent on finding a constant stream of people that will buy into their pitch.

The second method could be well illustrated by looking at how franchises work. Yes, there is a cost to buy into the system, but because each franchisee is trained and then held to a certain standard, they are more likely to be profitable long term. Instead of spending your time suckering a fresh batch of new recruits, you be spending you time training and working with your peers in a more professional manner. This model is based on the idea that you can profit from your recruits profiting. Over time you will spend less time on each person while still bringing in ever increasing profits.

In the end, both strategies have proven effective for building a successful business. You will have to choose how you want to focus your recruiting efforts. Will you choose few and valuable, or many and cheap? Take a look at your skill set and how you want to run your business before you make a decision. Once you have made your choice, set it in motion and start seeing the profits roll in!